Virtual Sprint: Adapting and Thriving in the Reimagined Wedding Industry

Let's face it- in the wedding world, we've all realized that there's no "normal" to go back to. Staying flexible in a constantly changing industry will be key moving forward.

So what are the essential next steps? Join NACE and Wedding Industry Speakers for a virtual sprint, as leading experts share their must-do's for a profitable (and dare we say enjoyable?) 2023.

This virtual sprint is worth 3 educational contact hours toward CPCEapplication or recertification.

NACE has been approved by the Events Industry Council (EIC) as a Preferred Provider of the below-listed continuing education courses, which qualify for CMPcontinuing education credit. Determination of continuing education credit eligibility or Preferred Provider status does not imply EIC's endorsement or assessment of education quality.

FREE registration, thanks to Wedding Industry Speakers!


12:00 PM - 12:05 PM
12:05 PM - 12:25 PM
Pinterest Strategies for the New Year
12:25 PM - 12:45 PM
Review and Revamp Your Client Experience
12:45 PM - 12:50 PM
12:50 PM - 1:10 PM
Marrying Tech + Hospitality in 2023
1:10 PM - 1:30 PM
Kick Creative Burnout to the Curb
1:30 PM - 1:50 PM
Boost Editorial Relationships to Get Published More
1:50 PM - 1:55 PM
1:55 PM - 2:15 PM
5 Ways to Wow Your Clients in 2023
2:15 PM - 2:35 PM
Strategically Specialize to Stand Out
2:35 PM - 2:55 PM
New Endeavors, New Revenue
2:55 PM - 3:00 PM

Thank you to our Speakers!

  • Meghan Ely, CWIP (Owner at OFD Consulting LLC)

    Meghan Ely, CWIP

    Owner at OFD Consulting LLC

    OFD Consulting owner, Meghan Ely, CWIP combines in-the-trenches event experience with a love of wedding PR to empower her clients to take their businesses to new heights. She is a WeddingWire Education Expert as well as a regular contributor to Wedding Planner Magazine, Wedding Business Magazine, Catersource and Meghan is the 2022 WIPA International President and is a long-time supporter and member of NACE. Special Events honored her as one of the top 25 young professionals in the event industry, and NACE recently honored her as Speaker of the Year.

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  • Randi Bushell (Founder & CEO of Merri)

    Randi Bushell

    Founder & CEO of Merri

    Randi Bushell is the Founder & CEO of Merri, a collaborative software bridging the gap between event professionals through immersive 3D technology, hands-on design tools, and integrated workflows. Having built her career in e-commerce as a strategic leader for national brands like Macy’s, Walmart, and, Randi founded Merri as the missing solution she needed when planning her wedding in 2018. Named an industry disruptor by Authority Magazine, Randi's commitment to innovation has led Merri to become one of the fastest-growing platforms in the event industry.

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  • Renee Dalo (CEO/Educator of Moxie Bright Events/Renee Dalo)

    Renee Dalo

    CEO/Educator of Moxie Bright Events/Renee Dalo

    Wedding planning wasn’t always in the cards for Renée Dalo. Instead, what started out as a seemingly one-time favor for a friend evolved into a thriving side-hustle to her acting career. When it was her turn to walk down the aisle, she flipped the script and discovered that the wedding industry was truly where she belonged. Shortly after her “I do’s,” she started Moxie Bright Events, a boutique wedding planning company, and never looked back. It wasn’t long before fellow industry pros were looking to her for advice. With over 13 years of experience under her belt, Renée turned her knowledge towards the advancement of the industry as a whole and launched her top-notch educational resources for event pros. In addition to her self-guided Wedding Management e-course, she is also the founder and host of the popular B2B podcast, Talk With Renée Dalo. Renée is a fan favorite on the speaker circuit, taking the stage at national and international conferences across the country, including Alt Summit, Wedding MBA, and The Special Event, among others. She is recognized across the industry, having earned a coveted spot on Honeybook’s 20 On The Rise and BizBash’s 500 lists, and she contributes frequently to industry publications. She currently serves as the President of WIPA Southern California and has also held leadership roles in The Association of Bridal Consultants and The Rising Tide Society.

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  • Margaux Fraise (Owner + Creative Director of Harmony Creative Studio)

    Margaux Fraise

    Owner + Creative Director of Harmony Creative Studio

    Margaux Fraise is the Owner + Creative Director of Harmony Creative Studio, an award-winning boutique wedding firm in Los Angeles, California. Since moving from retail consulting to events in 2011, her goal has been to design weddings with intention, infusing celebrations with her signature organic and minimal style yet still tailored to each couple. A Stage IV breast cancer survivor, she has a unique perspective on what is truly valuable in love, life, and weddings – and brings that viewpoint to help her clients hone in on what matters to them. As a result, her work has been featured in numerous publications, including Style Me Pretty, Brides, and Green Wedding Shoes, among others. Margaux serves as a wedding business educator, frequent podcast guest, and motivational speaker. Her meticulous onboarding, planning, design, and execution procedures have also caught the attention of her peers, and she shares insight regularly on efficient systems for creatives. Margaux has launched multiple educational courses for wedding pros and hosts the twice-yearly premiere online summit for wedding pros: the Wedding Summit Series.

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  • Jordan Kentris (Founder & Creative Director of A Good Day)

    Jordan Kentris

    Founder & Creative Director of A Good Day

    A user experience designer by trade, Jordan Kentris’ background in art and design isn’t just professional—it’s been a deep-seated passion for as long as he can remember. After years in the advertising industry working in web design and user experience with major brands like Pepsi, Visa, Toyota, and Mercedes, Jordan knew it was time he took his creativity offline so he could get his hands dirty. Out of that realization, he launched a custom brooch business which, ultimately, evolved into wedding stationery, perfectly marrying his experience in digital design with his love for crafting. Thus, his boutique design firm, A Good Day, was born to serve planners and their eclectic, one-of-a-kind stationery that establishes a unique brand for each event. From save-the-dates and invitations to day-of signage and menus, Jordan draws inspiration from his diverse array of interests spanning fashion, architecture, interior design, and film to curate an aesthetic that perfectly matches each client's vision for their celebration. Utilizing his extensive UX experience, Jordan also regularly works with creatives on digital projects, to ensure they are capturing the very essence of their brand. Jordan has been recognized by BizBash as one of the Most Innovative People in 2020 for his creative, holistic approach to virtual events. He was also a finalist for the NACE One Awards Innovator of the Year for 2020.

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  • Katie Mast (Director of Community Engagement and Partnerships at Rock Paper Coin)

    Katie Mast

    Director of Community Engagement and Partnerships at Rock Paper Coin

    Katie Mast is a respected leader in the Wedding, Event, and Creative Industries and has had the honor of working for brands such as HoneyBook, The Rising Tide Society, Aisle Planner, and Dreamworks Animation. After spending nearly a decade as a business owner of a destination wedding and event planning company, Katie now devotes her time to working with companies to grow and develop their genuine voices within their communities, foster ongoing education and diversity, and build strong and healthy brand partnerships. Known for being the biggest advocate and kindest hype-girl for the modern-day wedding industry, she’s beloved by colleagues and the community for her open heart to mentor, willingness to keep learning, deep-rooted love for encouragement, and genuine friendship. A born and raised California girl, Katie now lives in North Carolina with her husband Josh, 2 kiddos Beckett and Olivia, and beloved pups. She escapes to the coast whenever possible, starts every day with an oat milk latte, and is a proud Enneagram 2.

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  • Julianne Smith (Owner at The Garter Girl)

    Julianne Smith

    Owner at The Garter Girl

    Julianna Smith is a nationally recognized wedding accessory designer, digital media strategist, and small business educator. Julianne is the owner of The Garter Girl, a stylish wedding garter design company she started in 2004 after she couldn’t find a wedding heirloom worthy of her best friend. The Garter Girl is known for stylish and meticulously handmade wedding heirlooms that are too pretty to toss. The Garter Girl and Julianne have been featured on NBC’s Today Show, Lifetime, The Knot, Martha Stewart, Brides, and Glamour as well as many top wedding magazines and blogs. Julianne helps creative small businesses throughout the wedding industry that are struggling and confused with their online presence. Julianne offers done-for-you services, online courses, and speaking engagements on search engine optimization, blogging, and Pinterest. Before creating The Garter Girl, Julianne was a political communications strategist, spokeswoman, and media specialist.

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  • Jennifer Taylor (Owner/Founder of Jennifer Taylor Consulting)

    Jennifer Taylor

    Owner/Founder of Jennifer Taylor Consulting

    Owner and Founder of Jen Taylor Consulting, Jennifer Taylor started out with over 15 years as a successful wedding planner in Washington and Maui — but it wasn’t long before Jen, a Certified Director of Operations, recognized a need within the creative industry for more organized systems and processes for a happier life, both in terms of work and personal time. This came into focus in October of 2018 when she unexpectedly lost her husband. Despite this devastating loss, she still had a wedding planning business to run. After this tragedy, she opened Jen Taylor Consulting and made it her mission to help creatives build streamlined workflows, processes, and procedures so they can grow their business and spend their time on what they love most — their craft, their family, and their life. Jen’s systematic knowledge of the inner workings of creative businesses has brought her to national stages and major industry publications. Most recently, she launched an industry podcast, Design Your Wedding Business. Outside of work, you can typically find Jen traveling throughout the West Coast or enjoying some incredible sunsets in Maui. She also has a penchant for cooking, BBQ, and the occasional wine tasting trips to places like her hometown of Woodinville, as well as Napa, Sonoma, and Walla Walla.

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